“We are working with a progressive manufacturer, who very much aligns with Brewers’ values” said Elaine Christenson, leading the launch “This new partnership will afford us some great opportunities to introduce a number of innovations both now and in the future, and be much more adaptable in building our range for customers.”
…plus a new dusting brush
A new dusting brush has been introduced – in a unique style not currently offered by other leading brands.
Fully synthetic brush filaments
The complete range has moved to synthetic filaments, with different types and designs for each brush, meaning there’ll be a brush to suit all customers – even those who still like a natural bristle.
Improved wallpaper hanging brush design
Filaments are fixed via a loop method rather than traditional resin fixing, meaning it’s more eco-friendly and less likely to lose filaments.
Improved roller frames
An adjustable frame for 12- to 18-inch rollers has been introduced.
Plastic bearings are fitted to the 9-inch roller frame – making it more durable and less likely to jam or skid in use.
Deeper roller trays
Designed to hold more. Bespoke liners are also available for the 4-inch and 9-inch trays.
Bespoke roller handle design
Available on all rollers up to 12 inches, this handle design has soft touch sections for greater comfort in use and is threaded to fix to a suitable extension pole.
Eco-friendly brush packaging
A number of brushes will now have a closed-wallet laminated card, which is reusable.
Reduced plastic on roller sets
There is reduced plastic packaging on roller sets, with products heat sealed on the top rather than fully bagged.
The full range is available in all Brewers stores from February
Stores will be celebrating the launch with promotions during March and April – watch this space!