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Concealed Automation Opens Doors to Zara Concept Store, London November 2023

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TORMAX was recently contracted by Permasteelisa (UK) to install their iMotion 1302.KI operators to the eight sets of swing doors that deliver seamless access into the new Zara concept store situated within the world-renowned, Battersea Power Station development.  With a focus on clean lines and contemporary aesthetics, the door drives are discreetly hidden within each door lintel.

“TORMAX is a pioneer in the realm of invisible automation thanks to the meticulous design of our iMotion high torque motors,” said Simon Roberts, Managing Director of TORMAX UK.

“Having eliminated the parts that are known for wear and tear, maintenance requirements are minimised, and an extended life span can be expected. This technology allows us to offer two concealed automation solutions. The iMotion 1401 operator is situation within the floor below the door whilst the 1302.KI is positioned within the lintel.”

The 4,500sqm Battersea store is Zara’s largest commercial space in the UK and features new product displays, women’s, men’s and children’s fashion collections and a Zara Home offer. Customers can explore two floors of shopping set in a large, clean and neutral space that emphasizes architect Frank Gehry´s vision for the building.

The multiple angles of the glass and metal fronted exterior blends in with the urban plan of the complex, with the TORMAX automatic swing door operators providing welcoming access from Electric Boulevard, the pedestrianised high street outside the Power Station.

The iMotion 1302.KI door drive is an ideal solution for a building such as the Zara store, as the modular construction will allow for easy expansion of the system as needs change over time. The iMotion door drives can also incorporate panic escape mechanisms, badge access or integration into a building management system for an extra level of access control.

With over 60 years of expertise in door automation, TORMAX UK Ltd offers a complete entrance solution including design, manufacture, installation, servicing and maintenance. Capabilities include swing, sliding, folding and revolving doors.

Ibis Warmly Welcomes Guests with TORMAX Automatic Access

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Successfully creating a more welcoming lobby for visiting guests, the Ibis Styles NEC hotel in Birmingham recently contracted TORMAX to install a double set of automatic sliding doors to the main entrance.

The new design more effectively maintains the ambient temperature of reception area, which features a full height atrium, whilst also streamlining busy check-in and check-out times thanks to a more efficient entrance/exit facility.

Delivering reliable and seamless access for all guests, the entrance is powered by two user-friendly, TORMAX 2201 door drives. Measuring just 142mm x 100mm, these operators are particularly neat and compact, making them unobtrusive for both contemporary and traditional settings.

“Originally the Ibis Styles hotel featured two sets of automatic swing doors,” explains Andy Burne, Property Manager for Starboard Hotels, which includes the Ibis brand.

“However, we were finding that the prolonged opening times of swing doors meant that cold air was coming into the building unnecessarily, making an uncomfortable environment for our receptionists and guests.”

Starboard Hotels tendered for the entrance upgrade to several companies and selected TORMAX based on their reputation for excellent support, both with installation and aftercare.

“Although not the cheapest option available,” said Burne, “we look for true value over time rather than taking a narrow view of the initial upfront costs. The result is a smart, contemporary entrance system that provides a better sense of arrival experience for guests.”

A worldwide expert in door automation, TORMAX is a division of the Landert Group which was founded in 1924 and has its headquarters in Bulach-Zurich, Switzerland.

Employing over 1,000 staff across the two divisions of Servax (customised electrical drives) and TORMAX (automatic door systems), the Landert Group is characterised by a long history of innovation, quality and genuine entrepreneurship.

Offering a complete range of automatic access solutions, from impressive curved-sliding entrance pods through to simple folding doors, TORMAX can improve the accessibility of almost any building.