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We are all finding ways of accommodating different ways of working together and, in the midst of so much change, you’ll probably agree that now is not the time for anyone to be taking business risks with unknown, untested suppliers. In the busiest season for core product lines that installers rely on, like outdoor LED lighting, this is no time to be letting your customers down! Stick to a brand you know you can trust.
Giving customers what they need
We all understand the core needs in this market: something that looks good to the end user, something that provides opportunities to add value and profitability, and something that does a good job for years and years.
Where there is a price differential between bucket shop and branded quality, the difference is more than justified by design and specification, by the inherent value of the guarantee, and by ease of installation (installation time is money!). A product that really does what it promises, that is designed for easy fitting and won’t confuse the end user with unintelligible settings, is going to be a cheaper install. Professional installers get that. Timeguard delivers it.
The LED Season
Having argued the case for the brand, let’s look at the Timeguard ranges. We know what the top sellers by volume will be, and we understand the special requirements installers have for some jobs. So, we’ve got them all covered.
One of the ‘Top’ products since its launch, is the LED PRO range, a range that really does tick all the boxes for professional installers and it’s also a great proposition for wholesale stockists too as they can rationalise total stock while still offering a full range of options for you off the shelf.
For those of you still unfamiliar with the concept, LED PRO is a range of floodlights with interchangeable controls. Installers choose the most suitable floodlight power for the job at hand, IE: 10W to 100W per flood, and then decide how they want it switched; PIR, photocell, RF remote, or as a slave – and combine the two together on site.
Lights that really do flood
It might sound simple, but the right sort of illumination can’t be taken for granted. When it’s right, it’s the signature of good quality design.
Uncontrolled LED’s emit a straight beam so, if the floodlight isn’t designed to control and distribute the light evenly, the floodlight will have a spotlight-like effect when what people really want is a wide even spread of light. A quick check is to keep a look out for lenses over the diodes as that’s a sure tip that the designer has considered light beams and angles. Where you have a big area to illuminate, choose LED floodlights with arrays designed specifically to provide the ‘really wide’ beam you may need. It is an option we now offer across our ranges, including the LED-X rust-resistant models.
Rust resistance is crucial for keeping good looks and avoiding the tell-tale sign of unsightly running marks often seen down the wall. Even though most LED floodlights are now made primarily of polycarbonate, the brackets are normally always mild steel that will corrode and rust. That’s why we designed the rust resistant range, ideal for coastal areas or installation in damper places with every single metallic component, including the bracket manufactured from rust-resistant 316 stainless steel – even down to the screws on the PCB board.
When we designed the rust resistant floodlight range, we also took the opportunity to devise an optional pan & tilt bracket that allows for the floodlight to be panned sideways (left & right) and then vertically by the floodlight fitting itself for precise and accurate area illumination.
- The not-so-basic bulkheads
Demand for good old bulkheads that sit flush to the wall never falters, but there’s no reason for them to be left behind in the quality and design stakes. We continue to improve on them and, while we still offer retro die-cast models, our LED88 polycarbonate versions with & without PIR’s seem to be a market favourite. Easy to install, easy to use and easy on the eye.
When we first introduced the revolutionary design of the ultra-compact Nighteye range, with both single headed and twin headed versions, it was widely seen that the single units are hardly bigger than a man’s hand – wow! “Could they do the job”, you asked? Well they certainly could and they’ve proved that they also last the course and give years & years of service. The next step was evolution, incorporating the PIR detector within the main housing in the EVO range so that the detectors are ‘hidden’ but still offer easy to set time and lux control settings. With single and twin floodlight options in black or white, they look great and they do a great job! We rest our case.
You might want to keep a small stock of lower-volume lines like extra high-power floods, die-cast bulkheads, step lights etc. o the van. Alternatively, all can be supplied from stock and it can all be shipped to your wholesaler quickly from our London warehouse.
Find out more at www.timeguard.com – or give us a call us and we can talk about the ranges available and which ones best suit your needs.
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